A/B Testing
When was the last time you used your buyer persona? Whether you’re using a buyer, user, or customer persona, you can agree that the most exciting time in its life was its creation. After that, it gets pasted on a wall in the office or stuck to flashy slides,...
A/B Testing
You’ve probably heard this myth: We use 10% of our brains. Back when most people thought it was true, we fantasized about the possibility of using more. There’s even a whole movie about it starring Scarlett Johansson — Lucy. via GIPHY But with A/B testing tools, many optimization teams...
Shopify A/B Testing, Getting Started With A/B Testing
Do you want your Shopify marketing machine to generate more customers and take you to 7-, 8-figures, and more? Then stop copying optimization “tips and tricks”. That’s not how Shopify marketing optimization works. It isn’t a rote task of applying best practices to your online store; instead, it is...
A/B Testing
First, allow me to introduce myself. My name is Dionysia, and I work for Convert’s Customer Success team and Integrations team. Helping our users get started with Convert and ensuring they get the best customer experience from our fantastic features is a huge part of what I do. I...
A/B Testing
Meet Convert Deploy, our newest tool that makes A/B testing approachable and user-friendly, even for those without any technical expertise. Deploy is an A/B testing solution that allows you to easily update your website without writing any code. This allows you to easily change things like helping visitors discover...
A/B Testing
Trying to understand A/B testing metrics is like going down a rabbit hole of overcomplicated definitions, technical jargon, and never-ending expert “opinions.” We don’t blame you if you’ve let out more than one exasperated sigh trying to find something of value online. Even if you’re convinced you want to...