Meet Convert Experiences. It has the Optimizely A/B testing features you’re used to, with the bonus of 4x faster support. Save up to USD 100k on your contract
Convert Experiences plans help you save thousands of dollars on your annual Optimizely contract, and offer most of the features you need to carry on reliable, secure A/B testing - to your high standards.
Plus you get a supportive team of experts ready to help you beat your conversion roadblocks.
Leaving your existing A/B testing tool is hard. But we listen to you, help you migrate for free from Optimizely, and prioritize your success from the get-go.
Confused? Why is Convert so affordable? What’s the catch?
There is no catch.
Convert is a self-funded Conscious business. We believe we can leave the world better than we found it. We’ve chosen affordable experimentation as the way to get engines of change (businesses) there!
Plus, no VC pressure means we can have fun while we serve you.
PS: We never force price upgrades either. Our first customers are still active at $9 a month.
Number of Tested Users per month
|Pricing dependent on MAUs||Pricing dependent on MAUs||Pricing dependent on MAUs||1M||500K|
|Price per month (monthly plan)||Unknown (gated pricing)||Unknown (gated pricing)||Unknown (gated pricing)||
|Price per month (annual plan)||Unknown (gated pricing)||Unknown (gated pricing)||Unknown (gated pricing)||
|Annual Price||Unknown (gated pricing)||Unknown (gated pricing)||Unknown (gated pricing)|
$13,432Try Annual Plan
$8,392Try Annual Plan
Forced Plan Upgrades
|Discounts: 2 years||Unknown||Unknown||Unknown|
|Discounts: 3 years||Unknown||Unknown||Unknown|
|Auto-Upgrade||Unknown||Unknown||Unknown||No (overcharge per 100K $199)||No (overcharge per 100K $199)|
|Email Support (priority)|
|Dedicated customer success and/or technical solutions engineer||N/A||N/A||N/A|
|Active Domains for A/B testing||Unlimited||Unlimited||Unlimited||Unlimited||Unlimited|
|Split Url Testing|
|No. of Active Experiences||Unlimited||Unlimited||Unlimited||Unlimited||Unlimited|
|Traffic Source Targeting|
|Time of Day Targeting|
|Easy One Tag Integrations|
|Number of 3rd party integrations||180||180||180||90+||90+|
|Advanced CSS/HTML/JS editor|
|Unique JS/CSS per Variation|
|Unique JS/CSS per Experiment|
|Unique JS/CSS per Project|
Full Stack & Feature Flags
|Automatic Bounce Measurement|
|Dynamic Revenue Tracking|
|Cross-domain Testing and Tracking|
|Post - segmentation|
|Campaign Data Retention||18 months||18 months||18 months||No limit||No limit|
Third-Party Site Goal Tracking
|Google Analytics Goal Import|
|GA Automatic Revenue Tracking|
|Geo / Demographic Targeting|
|Role Based Users|
Frequentist & Bayesian Stats Engine
|Sequential testing and false discovery rate controls||Sequential testing and false discovery rate controls||Sequential testing and false discovery rate controls|
|Test Collision Protection|
|Advanced / Custom Targeting|
Custom Tag Targeting
|Mobile Site Testing|
|Mobile App Testing|
|Personalize experiences for segments|
|Personalize experiences with behavior-based targeting|
|SECURITY & PRIVACY|
Single Sign On (SSO)
|EU based servers||EU & US||EU & US|
|Non-PII Cookie lifetime||6 months||6 months||6 months||6 months||6 months|
|Third Party cookies||
|Do Not Track Browser|
|Support Opt Out Feature|
|DPA (for partners who want to sign it)|
|SOC 2 compliance|
Convert has enterprise-ready features. But none of the enterprise red-tape. Our sales process won't leave you frustrated. Start a trial. Choose a plan. Begin testing.
Being fuss free is key. That’s why we don’t stop at fixing bugs and glitches. You'll also get complimentary deep-dive onboarding sessions that’ll help you use our rich features to actually grow your business.
Our support is 4x faster according to Zendesk. If you ask our users, they’ll say it’s the most human, caring support team they’ve ever worked with. Most A/B testing tools offer similar features. We’ve chosen to make our people and our support our differentiator.
Convert Experiments is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO
Julien Le Nestour
Convert provides great support for those starting out with CRO, all the way to companies running multiple teams spread across the world.
You can expect fast 24/7 responses to the questions you and your team might have and their integration with Google Analytics allows you to do your analysis the way you want and combine it with all the other data you already have in GA. The value you get for the price is unlike any other in this industry.
International Speaker & Global CRO Leader
We’ve Beaten the Blink.
One reason why Convert Experiences is a top Optimizely alternative is thanks to our patent-pending SmartInsert™ technology. Our tool is fast and blink-free. Optimize your site for more conversions without losing your SERP position. Improve your conversions without losing your SERP position.
Transparent Stats Engine. Rich Reporting.
Convert uses two-tailed Z testing. Our stats calculations are open to scrutiny so that you can trust your winners. Present these results in compelling reports that’ll convince your C-suite to keep testing.
Convert Experiences is the only A/B testing tool in the market that doesn't charge extra for full-stack capabilities. We believe experimentation is incomplete, if you can't apply its principles across all your growth channels and motions. We've made our offering Full Stack - with server side experimentation (serve code and variations from your server, instead of relying on your traffic's browser), A/B testing across both web & apps, feature flagging & rollouts to build and release better products, faster. More to come!Explore Feature In Free Trial
Access both Frequentist and Bayesian options in every plan released in 2023. For Frequentist, get access to two-tails or one-tail Z-test and multiple comparison corrections like: Bonferroni and Sidak.These offer more view options while looking at test data, allowing Convert customers to get precise with p-values or to work with the Bayesian chance to win probability, depending on the nature of the experiment and its design.Explore Feature In Free Trial
Use 9 goal templates to help gauge the success of your variants. Set up advanced goals with 40+ filter conditions. Or import goals from Google Analytics. Set scroll goals and click goals.Explore Feature In Free Trial
Build tests directly in our JS editor—which gives you full acess to your site’s JS, jQuery and CSS. Plus, create tests based on JS event pushing, so you can track and account for user behavior.Explore Feature In Free Trial
All data is useful! Even if it is stored in your marketing or email automation tool. With Data Sources acting as open connectors, testers leverage powerful JS enabled targeting that exposes massive traffic segments to variants based on conditions which evaluate "true" at a later stage.
This isn't your average "site area tool". Pull in unique identifiers like lead scores from your scattered databases to mature your testing strategy and take things to the next level.Explore Feature In Free Trial
Sources, channels, and geo-locations that underperform, don't need to stay that way. Segment off users by historical behavior, third party input using Data Sources, cookies, or JS events. And, give underperformers the boost they need.Explore Feature In Free Trial
In the end, it’s individuals who convert. So focus on the individual. Convert’s personalization features allow you to be more persuasive—matching specific pages to specific people with rich geo-targeting.Explore Feature In Free Trial
💡 All Convert Experiences reports are based on unsampled data. We use 100% of the data collected by your set up to call winners.
From CTR, AOV, RPV, to ROI—compare any of your KPIs with high confidence, and low costs. We stop tests at the right time: once they reach the capped visitors, statistical significance, or your fixed time window. So you save money, and can test something new.
What Test Methodology does Convert use?Explore Feature In Free Trial
Slice and dice your test data with ease after concluding your experiments. Identify segments like new/returning users, browsers used, devices used, campaigns clicked, and resident countries from the audiences exposed to your variants. Take advantage of custom segments as well, so that no learning is lost.Explore Feature In Free Trial
Overwhelmed with improvement possibilities on your site? All ideas are not created equal. Compass (Beta) accessible within Convert Experiences is an intuitive, no-fuss way to build strong hypotheses, prioritize them through the PIE or ICE model for maximum impact and deploy them as A/B tests or split tests after they’ve been fully matured for execution.Explore Feature In Free Trial
Wisdom says don’t run simultaneous tests on the same page, or set of pages. Actual business decisions are taken based on risk/reward analysis. Often targeting the same page with two experiments might make sense in terms of expediting learning and avoiding opportunity costs. For the discerning tester, we have the collision prevention feature that prevents users bucketed in one experience from being bucketed in another.Explore Feature In Free Trial
Transparency, security and compliance come to the forefront with the Convert Experiences Change History. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews.Explore Feature In Free Trial
The secure token based Convert API lets you create new tests and experiences, retrieve and modify settings and generate reports and overviews for the entire application. This is especially developed for CRO agencies, organization with a high testing velocity, and developers interested in integrating into the Convert Experiences Suite.Learn How Our API Works
Quality Assurance (QA) is one of the most important facets of building consistent experiences. Although a simple test can be built entirely within the No-Code Visual Editor, most experiences will need QA. Our Live Log overview feeds realtime events to the account to facilitate a quick deployment of the experience, saving valuable time in the development and release of experiences to production sites.Explore Feature In Free Trial
Even big tech firms see Sample Ratio Mismatch creep into 6%-10% of their experiments. SRM (or the instance where the control & the variant in your experiment do not receive equal split of traffic) is such an important validity threat that most experts consider peeking for the purpose of detecting SRM an acceptable risk.
In Convert reports, you can now choose to be notified of SRM when it occurs.Explore Feature In Free Trial
Complete control over who accesses your Convert Experiences account. Only allow members of your organization to log in with Single Sign-On that integrates with your existing authentication layers. Ditch messy passwords. Using your A/B testing tool got easier, yet more secure.Explore Feature In Free Trial
As a Convert Experiences user, making your site and your business better should be your only concern. That’s why we have a privacy roadmap and provisions, like no other.
Want to step outside the box with your testing? Want to open up our tool and see what it can do? We’ve built timely, easy to read and useful notifications right into the app. Get signaled about the privacy impact of turning on key features. Make good decisions. Keep your testing effective and compliant.Explore Feature In Free Trial
Something you know + something you have = unparalleled data security. That’s the premise for the Convert Experiences two-factor authentication as default on every plan. With this feature you add much needed layers of protection to your testing system. For further ease of use we also offer Single Sign-On (SSO) for specific plan levels to integrate with your existing authentication layers.Explore Feature In Free Trial
The features and support are only part of the story.
In today's market tech is duplicated.
That's why we are betting on who we are to set us apart.
Convert is a Conscious Business.
This means we only work with companies that do not cause harm to the planet, don't spread hate and divisiveness, and do not suppress the rights and freedom of under-served communities.
Most importantly, we put our money where our mouth is.We are the only Climate Neutral certified A/B testing tool out there.
And a portion of our monthly revenue goes towards our goal of being 100x climate positive.
So if partnering with a fun, async and “remote since 2010” team of passionate purpose driven individuals sounds like your thing, sign up for a Deploy free trial.
Who Would Benefit The Most From Optimizely Web Plans?
Optimizely is an Enterprise tool.
Businesses that can commit upwards of USD 60,000 to an A/B testing solution in one go can consider Optimizely X.
Does Optimizely have an integration with Shopify, Salesforce and other popular tools?
Optimizely limits integrations by plan.
The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbase and Lytics.
There are several integrations that are maintained by Optimizely technology partners. But these are limited to some 20 tools.
What is the difference between Optimizely X and Classic?
Optimizely X takes the game to a whole new level. With modules like Optimizely X Web Experimentation, Optimizely X Web Personalization, Optimizely X Web Recommendation and Optimizely X Full Stack, you get the tools you need to run a highly advanced conversion rate optimization program, and conduct experiments on any code base you want (not just your website).
On what factors does Optimizely pricing depend?
Optimizely has gone through multiple price revisions in the past couple of years. Optimizely X (the latest avatar of the solution) prices its plans based on the formula:
Cost of the Optimizely License ( this includes the cost of Impressions) + Cost of Services Rendered.
The license automatically renews every year. The impressions start at 10 million as a base and can go up to 25 million a year, beyond which increments come in blocks of at least 25 million impressions.
It is unclear what the “cost of services” covers.
Why is Convert Experiences a reliable Optimizely Alternative?
Convert as a brand has evolved its A/B testing tool based on a decade of feedback from some of the best optimization agencies in the world. Our support is 4x faster and more thorough than our competitors. We have a network of experts and certified partners who truly believe in our vision and bring the same passion for putting your best interests first in all their interactions with clients. The bottom-line is – Optimizely is known for optimization maturity….Will other vendors also work with you to mature your testing program? Convert will.
How does the Optimizely X snippet work?
Upon this activation, Optimizely polls the experiments in the system using the specific page and evaluates whether an individual is qualified to enter the test and view the variants. Optimizely has claimed to reduce flickering in its testing solutions with the launch of Optimizely X. The verdict is still out on whether the performance has actually improved.
(— Want to see what a truly flicker free tool looks like? See how Convert Experience has beaten the blink, for good —)
Does Optimizely allow monthly plans?
No. All customers have to purchase annual plans.
How much do Optimizely X plans cost?
Optimizely X Web Business plans come to approximately USD 63,700 for 10 million impressions, available up front. Whereas, the Optimizely X Web Enterprise variant can cost up to USD 113,100 for 10 million impressions, available up front. As is clear from the table above, all Optimizely products come with annual plans and have no monthly payment options.
How to Choose an Optimizely Alternative?
Choosing an Optimizely Alternative is no different from choosing a good robust A/B testing tool to take care of optimization needs in these tumultuous times. We have created a blog on the process of choosing an A/B testing tool here.
But in general the following guidelines should point you in the right direction: