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Promote Your Brand and Your Optimization Knowledge to 10,000+ CRO Enthusiasts.
A post on the Convert blog is read by industry influencers, our social media followers, and our engaged (and ever growing) newsletter list.
We are NOT looking for fluff posts that rehash what is already doing the rounds. Here are the two main categories in which we accept guest posts:
Thought Leadership Content:
Do you have original research? Have you found a unique solution to a persistent problem? Tell our readers. They will understand it and appreciate your desire to bring something progressive to their inboxes and social feed.
Have you standardized the execution of an effective tactic? We want to hear about it. Break it down, offer lots of actionable ideas. And we might invite you to do a webinar to build on the subject.
These are the themes for 2019:
We have content calendar themes that guide what gets published. Make sure you pick one, if you want your piece to be published.
Personalization at Scale
Optimization Pitfalls (what to avoid)
CRO & AI
Recap & Human Aspect of Optimization
HERE IS WHAT GETTING PUBLISHED ON OUR BLOG MEANS:
This is an example where the official Google Analytics account picked up a guest post on the Convert blog by Phillip Koo of Fluent.
PS: In case you’re wondering what magic Phillip wove, here is the article.
A do-follow backlink from a high domain authority blog. If you hired a link building company to guest post with us, you would be charged anywhere between USD 250 and USD 400.
The chance of being retweeted by brands like Google.
The chance to get boosted on Facebook. Yes, if our tribe loves your stuff, we will boost your post to reach even more people.
SETTING THE EXPECTATIONS:
Please read the profile of our tribe members on the Google form, before pitching the topic. It is worth repeating that these are people who understand and appreciate advanced marketing and optimization concepts.
We receive dozens of guest post pitches every week and it takes us a while to review them all. If we do not get back to you within 7 days, you can pitch your topic to other sites.
We will share our SEO and copy guidelines with you, after your article idea has been chosen.
Once a pitched topic is accepted, please ensure that you deliver the draft at least 15 days before the start of the month that is dedicated to your article theme. So if you’re giving us a great guide to “Using AI in Testing”, please send it to us by 15th September 2019.
Convert will make changes to your blog for better fit with our writing style. We will also add meta-data and recommended resources.
We will also reserve the right to borrow snippets from your article to create quote cards and social posts. This will be extra exposure for your content.
When the post goes live, someone from Content Distribution will email you the URL of the piece. Feel free to inquire about the publish date of your blog if you want to stay updated.
We will amplify the reach of your post. But in return we expect you to share the post on your social channels by tagging us, and emailing your list, if you have one.
INFLUENCERS WHO’VE CREATED CONTENT FOR CONVERT
Let’s Go. Fill Out the Google Form and We’ll Put You on the CRO Map.