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Daphne Tideman is a growth advisor and consultant with a background in both agency and brand roles, specializing in helping wellness and eco-friendly DTC startups stand out in a competitive landscape. She co-authored the book Growing Happy Clients and helps founders and head of growths navigate various challenges - from scaling channels to finding product-market-fit. She also loves to write and share her tips for DTC startups in her newsletter Growth Waves and on Linkedin.
I lost my dog. Not in a park or even near my home, although that’s happened plenty of times before. No, this time, I lost my dog in a giant forest that spans miles and miles, thirty minutes before it was due to get dark. Of course, the AirTag...
I work with many low-margin products, which are unfortunately common in Food & beverage and Nutrition brands. The raw costs of goods are high, and in some cases (such as beverages), shipping is no walk in the park either. While there are definitely things you can do from an...
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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