We solemnly promise that each bit of content you read here is thoughtfully curated or crafted by a human, for a human. We spend hundreds of hours every month speaking to experts with decades of experience. Our blogs are more a journalistic report on the state of experimentation than a single perspective article. Enjoy!
If you read the first part of my analysis, you now know that you need to reassess your product & marketing strategy to survive this crisis. If you can adapt to changing customer needs (and find creative solutions to unexpected problems), you have a chance to come out successful...
I’ve been in lockdown since last Saturday, March 14th, in Spain. The first day was self-isolation, but on Sunday the government restricted people from leaving their homes. For most countries, lockdown means only essential activity is permitted: grocery shopping, going to the pharmacy, dealing with utility emergencies like plumbing...
Working remotely is the dream, isn’t it? Many office workers sitting in cubicles see it that way. Managers see it that way too, but also fear it is a productivity killer. At Convert, we’ve perfected “work from home”. It works for us now, but we’ve come a long way...
If you’d told me in 2016 when I started at Convert I’d be running a team meet up in Bali, Indonesia, I would’ve said you were dreaming! It just goes to show you that you never know how things can turn out. By mid-2018 we’d achieved enough growth in...
Here’s what that means for user privacy and your business. Third-party cookies are being phased out by browsers and more and more limits are placed on them. Most online analytics, advertising, and attribution tools out there are scrambling to find alternatives for collecting data. This cut back also impacts...
Don’t ignore your A/B testing tools. They’re too critical for your business to dismiss as just another Martech product in your tech stack. How you allocate marketing budget, the amount of traffic your site gets, the size of your operating overhead, and the possibility of getting slapped with a...
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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