We solemnly promise that each bit of content you read here is thoughtfully curated or crafted by a human, for a human. We spend hundreds of hours every month speaking to experts with decades of experience. Our blogs are more a journalistic report on the state of experimentation than a single perspective article. Enjoy!
Bad Shopify conversion rates aren’t a traffic problem or a product problem. They’re a strategy problem. This guide gives you the playbook that top stores use to optimize their Shopify product pages for conversions. We break it all down into three layers: Conversion happens when those three work together....
Your Shopify product page is a big deal—it is one of the most important levers you can pull for conversion and optimization. While you may want to sprinkle your USPs and selling angles all through your site, your product page is the only page that matters to a buyer....
They came, they saw, they bounced. High bounce rates mean fewer chances at conversion, fewer sales and—you guessed it—decreased revenue. But reducing your bounce rate isn’t as simple as asking “what’s a good bounce rate for Shopify and how do I get there?” The first step is for you...
More is more. At least when it comes to eCommerce buyers. Customers want to read reviews, see products from every conceivable angle, and explore new discounts and offers before they even think about clicking that “Add to cart” button. But if you were to cram all that information on...
FADE IN: Well, hello there! Who are you? Based on your search, you’re likely an eCommerce entrepreneur. A little frustrated by your flatlining conversion rate, you’re blasé about the internet’s advice on how to optimize a product page. You did everything right—ran the ads, zhushed up the page, and...
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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