A/B Testing
When it comes to visual editors, some people love them, while others prefer to avoid them entirely. It’s true that nowadays you no longer need to be a programmer, coder, or developer to build a website. Many marketing and product teams that relied on development or IT support in...
Shopify A/B Testing, Getting Started With A/B Testing
Do you know the full potential of your Shopify online store? Are you ready to learn how to take your page to the next level, so you can grow your traffic and increase conversions? If you’re a Shopify store owner seeking the right CRO solution for your ecommerce business,...
A/B Testing
Segmentation goes beyond the scope of what traditional A/B testing can do, allowing you to better understand your audience, by segmenting them into specific target groups. Post-segmentation, in particular, allows you to define audience segments once a test is completed, leaving room for you to make useful discoveries about...
Privacy
In March of 2022, Utah Governor Spencer J. Cox signed into law the Senate Bill (SB) 227, also known as the Utah Consumer Privacy Act (UCPA). The UCPA is a cross-industry privacy law that gives Utah consumers significant privacy rights over their personal information. Any data connected to an...
A/B Testing
Split URL Tests offer a variety of benefits not included in A/B testing, to optimize the user experience of your website and improve your performance metrics. In this article, we will go through how to set up Split URL Tests, using Convert Experiences, as well as help you avoid...
A/B Testing
If you’re looking for a way to make your experimentation program even more effective, then multipage experiments (also called multipage tests or multipage experiences) might be just what you need. A multipage experiment provides a useful way to test elements across multiple pages or to redesign a website. The...