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Dionysia Kontotasiou

Posts by Dionysia Kontotasiou

Dionysia is Convert's Head of Integrations & Data Privacy and Information Security Officer. You can find Dionysia navigating the complex landscape of regulatory compliance and developing technical solutions to help mitigate privacy and security vulnerabilities. Connect with her on LinkedIn.

A/B Testing

What is Post-Segmentation in A/B Testing? And 5 Tips for Using Advanced Post-Segmentation to Get More Out of Your Experiment Reports

Segmentation goes beyond the scope of what traditional A/B testing can do, allowing you to better understand your audience, by segmenting them into specific target groups. Post-segmentation, in particular, allows you to define audience segments once a test is completed, leaving room for you to make useful discoveries about...

The Convert Experiences blog has a great mix of current news, information, and useful guides

The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.

Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!

Matt Beischel

Matt Beischel

Founder & CEO, CorvusCRO

Your Blog Section is a great resource for both brands and marketers

I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.

The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.

Your blog section is a great resource for both brands and marketers. Kudos to the team!

Shane Barker

Shane Barker

Digital Marketing Consultant and strategist

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