We solemnly promise that each bit of content you read here is thoughtfully curated or crafted by a human, for a human. We spend hundreds of hours every month speaking to experts with decades of experience. Our blogs are more a journalistic report on the state of experimentation than a single perspective article. Enjoy!
Being an online marketer myself, I am often asked what makes the customer tick? Is it just the HD photography that captivates the customer into purchasing the product, or the product features offered by the manufacturer? Well, both matter to a particular extent, but the x-factor that makes the...
Recently while sorting through the conversions on my digital agency’s website, I found one particular blog post that had led to 3 conversions in the past month. Now, conversions on blog posts are not super unlikely or anything but this one was performing better than all the others. We’re...
Let me guess; You are either stuck on how to structure your sales page or how to make it sell without sounding sleazy? If you’re ready to launch your very first sales page or have an existing one that’s not giving you the conversion you’re looking for, then you’ll love...
In a world rife with online scams, phishing sites and get-rich-quick ploys, building trust and confidence with your customers is ever more crucial. Satisfied people tell one person about their good experience; dissatisfied people tell everybody. Therefore, if you’re running an online store, building trust should be at the...
A/B testing is a complex but very effective tool to increase the conversion. Due to the complexity, even experts sometimes make mistakes when carrying out A/B research and experiments. Since every shortcoming can ruin the whole strategy, the only safe way is to avoid them at all cost. Although it’s...
It doesn’t get much better than A/B testing. It’s easy to do, it’s cost effective, and it’s a fun way to experiment with ideas. It almost seems too good to be true. In reality, it might be too good to be true, especially if you’re oversimplifying the process by...
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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