A/B Testing
It doesn’t get much better than A/B testing. It’s easy to do, it’s cost effective, and it’s a fun way to experiment with ideas. It almost seems too good to be true. In reality, it might be too good to be true, especially if you’re oversimplifying the process by...
Growth Marketing
There’s a boring definition of conversion, but I prefer to simplify it down to monkeys. Monkey see. Monkey do. The “do” is the conversion. But the magic is in the “see.” What does a monkey — or person — see that spurs them into doing? And what gets in...
Growth Marketing
Doesn’t matter if you’re a newcomer marketer or conversion rate expert, you probably know that when a user leaves your site without taking the desired action – it’s bad. But how can you reduce the percentage of people who leave your site without taking action? There are many well...
Conscious Business
PRESS RELEASE – Convert.com Walnut, CA | May 31st., 2016 Convert joins an elite group of successful corporations by basing their business model on the tenets of Conscious Business practices. Following in the footsteps of Whole Foods and Google, Convert places the health of the environment, well-being of their...
Conscious Business
In early 2016, the team at Convert rolled out our newly developed Conscious Business Mission with values and practices that influence decisions and affect whom they work with and how we do business. As the most affordable enterprise conversion, e-commerce optimization and a/b testing solutions on the market today, Convert...
Optimization
UX designs are great for improving conversion rates for your site. Psychology is great for understanding how people behave and what they think about you. Most people do not know what psychologists do. As such, the first thing that they ask when they meet one is ‘Can you read...