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The Conversion Rate Optimization Events Calendar 2022

02nd Dec 2021 – The Conversion Rate Optimization Events Calendar 2022

Do you want to meet and even exceed your growth goals in 2022?

Mix with marketers like you and listen to seasoned voices in the conversion rate optimization world in the CRO events queue of 2022.

Explore 12 opportunities to get up-to-date on what the top performers are doing, discover new powerful tools, and step up your optimization game. Start now and you can land some early bird offers.

Looking to attend a CRO event next year? Which ones will be hybrid and which ones are in person? Here are 12 of the best conferences you can secure a seat for in 2022. Click To Tweet

Now, to secure your seats…

B2B MARKETING
Monday, February 28 through Wednesday, March 2 in Scottsdale, AZ (USA)
B2B Marketing Exchange

The B2B Martech event for networking and discovering cutting-edge approaches to optimize the revenue funnel.

Designed for all key areas of the revenue funnel, the sessions, tracks, and case studies cover ABM, demand generation, sales enablement, content strategy, marketing ops, and more.

In 2021, B2B Marketing Exchange returned as a blend of virtual and physical. It’s going to be the same in 2022. It promises to be the best one yet, with revamped track offerings that reflect the needs of today’s marketing teams.

This year, attendees will be screened to ensure it’s a 100% fully vaccinated event. To make it even better, the strict health and safety protocols like nose masks (for the not-fully vaccinated), social distancing, standby medical personnel, thorough hygiene, etc., are making a comeback as well.

Besides signing up on the official event site, you can follow @DG_Report on Twitter and visit B2B Marketing Exchange on Facebook to keep up with updates. The official event hashtag is #B2BMX.

DIGITAL MARKETING & CRO
Tuesday, September 27 to Thursday, September 29 in San Diego, CA (USA)
Traffic & Conversion Summit

A gathering for digital marketing professionals to learn, get inspired, and network.

Learn growth strategies from hand-selected digital marketing pros along with thousands of marketers like you. This show features exciting opportunities to fill your notes with proven conversion and sales tactics, a fresh plan to take your business to the next level, and partnerships with your peers to help you succeed.

T&C has been running for the last 12 years and continues in 2022. In 2021, they added the option to attend virtually. It returns as the same hybrid event — hosting the same actionable content and fun networking as always.

One requirement to attend this event in person is proof of full vaccination 2 weeks before the event or a negative COVID-19 test result within 72 hours of your arrival. All to keep everyone safe, along with other health and safety practices.

The last event’s hashtag was #TCS2021, so it’s likely going to be #TCS2022 next. You can stay on top of things via Facebook, Twitter, and Instagram.

CRO
Tuesday, October 25 to Wednesday, October 26 in Austin, TX (USA)
CXL Live 2022

The premier experimentation and optimization event with a magical formula.

Learn what world-class practitioners are doing in a resort tucked away from the bustling city so you can concentrate on digging deep into the how-to of experimentation and optimization while forging high-quality relationships with your peers. It’s an all-inclusive package — your ticket comes with full-access to the 2-day event and party passes.

The last CXL Live was in 2019. 2020 and 2021 events had to be skipped. Peep Laja, CEO of CXL, announced this on LinkedIn. A related event, CXL 10, took place in 2021.

CRO
Time and location to be announced
Click Summit

The experimentation experience organized by industry experts for industry experts.

Click Summit is exclusive to senior and executive-level experimentation professionals. It’s about having insightful conversations about testing, personalization, analytics, and user experience. Digital experts can sit in small groups and discuss their team, business, and challenges.

The best and brightest get to share ideas, proffer solutions, and exchange insights about the future of digital experience design.

Click Summit went virtual in 2021. You can keep tabs on it when you request an invite and join its Slack community.

ECOMMERCE
Thursday, June 16, Online
Turum-burum

Online Ecommerce Conference For Conversion Growth

A one-day online event that brings together five of the world’s leading CRO professionals who will share their expertise and give you practical advice on how to improve your eCommerce website. Rebecca Hugo from the Baymard Institute, Juliana Jackson from CXL, Karissa Van Baulen from Hotjar, and Denys Studennikov from Turum-burum are among the keynote speakers. .

Business owners, digital directors, marketing leaders, and anyone else interested in improving e-commerce conversions are invited to attend.

CRO
Monday, June 20 to Wednesday, June 22 in Las Vegas, NV (USA)
Conversion Conference 2022

The conversion rate optimization and digital growth conference for marketers.

Formerly Digital Growth Unleashed in 2020, it returns rebranded in 2022 but with the same focus: digital growth. You will learn what to do to attract the right audience, align your offering to audience expectations, improve user experience, and improve the lifetime value of your customers and clients.

The sessions will cover copywriting, calls-to-action, split testing, neuromarketing, behavioral economics, lead generation, user research, and more.

Join your peers from 40 countries to advance your conversion rate with the skills, strategies, and technology necessary to meet your business goals. You’ll be required to present proof of vaccination before collecting your badge. Other requirements could be mask wearing and/or social distancing — updated requirements are available here.

Stay ahead of news, insights, and interviews when you sign up for the Conversion Conference newsletter and follow its official Twitter account.

CRO & SEO
Time and location to be announced
Digital Elite Camp

A conference that shows you optimization, traffic-growing, and conversion secrets.

This is where many content, traffic and growth, and conversion optimization experts from all over the world gather. You will learn practical ways to maintain a profitable website and grow it with exact how-to steps.

The last one was in 2019. 2020’s edition was canceled due to COVID-19. (And we’re unsure if it held in 2021. The last social media buzz was for the 2019 event.) It has always been an in-person event. See how the story unfolds for the 2022 edition with announcements via #digitalelitecamp on Twitter.

MARKETING & CRO
Wednesday, June 15 in Frankfurt, Germany
Growth Marketing Summit

Data-driven growth and conversion optimization conference for marketers.

This is Europe’s biggest conference where you can learn how to utilize data for scaling in a sustainable, customer-oriented, and agile manner. Digital marketers and optimizers responsible for growth will unite from around the world to share topics relevant to the digital world in world-class conversations.

So, you don’t just dive deep into conversion uplifts here. There’s more. In TED-style talks in English, you’ll hear what other optimizers are doing to win more revenue and beef up your technical skills to implement these ideas.

You can choose to attend in person or virtually. Great for start-ups looking to unravel growth marketing secrets. Stay on track via Twitter.

DIGITAL MARKETING & CRO
Date to be announced; most likely between October and December
Connect to Convert

The marketing conference that prepares you for the new year with optimization strategies.

Equip yourself with the latest on SEO, marketing trends, MarTech, ads, consumer behavior, brand storytelling, customer acquisition and retention, and other relevant topics that ensure your marketing game is optimized for today.

It was conducted in 2020 and 2021 virtually, so gear up for 2022. You can watch previous keynote sessions on demand.

Leadscon updates about Connect to Convert on Twitter, Facebook, and LinkedIn. The hashtags to follow are #Connect2Convert and #LeadsCon.

DIGITAL MARKETING & CRO
Time and location to be announced; usually held in October
Call to Action Conference

Landing page builder | Unbounce’s flagship event on marketing and optimization.

Over 1000 marketers come together to share ways to optimize their marketing channels for better conversions using data. You can have rich conversations with exceptional marketing experts and boost your marketing efficiency with insights, diverse perspectives, and actionable takeaways.

2021’s edition was canceled due to the global health crisis as it’s an in-person conference. But they promise to be back in 2022. So, follow announcements by signing up for updates on the official event page.

CRO
Date to be disclosed; last one held in September 2021
Opticon

A virtual summit for optimization experts looking to stay ahead of the curve.

Top optimization experts will share their growth strategies and experimentation experience in one of the top CRO events of 2022. It’ll feature insights to boost your company’s digital experience and best practices for adapting to the changing post-pandemic customer behavior.

It was conducted online in 2021, as always. Be the first to know about the 2022 edition by following the #Opticon hashtag on Twitter (which according to the trend would be #Opticon22) and the official @Optimizely account.

CRO
Date to be disclosed; last one held in November 2021
Conversion Jam

Scandinavia’s foremost growth and conversion event

It was founded to help Sweden’s online businesses drive results with their traffic, today it’s the conversion optimization authority in the Nordics. It features sessions about user insights, experimentation, analytics, navigating the post-cookie world, and customer psychology to help you hit and exceed your growth goals.

All sessions are virtual so you can attend from anywhere in the world. Keep up with it via the #CJAM hashtag, @Conversionista on Twitter, and the official Facebook, LinkedIn, and Instagram pages.

CRO
Friday, November 18 through Sunday, November 20 in Texel, the Netherlands
The Conference

The passionate optimizer’s event for taking a CRO approach to marketing.

A 3-day event that takes you through optimizing your product, UX, marketing, data, and design. Get top-level CRO skills to ensure your website is doing its absolute best in converting your traffic to customers.

In 2020, the conference went virtual but 2021 was a live event again — just operating at 75% capacity to abide by the government’s COVID regulations. You have to be fully vaccinated, or tested negative in the past 24 hours, or had the virus in the last 6 months to get a pass, which is checked every single day of the conference.

Follow #CH2022 and/or subscribe to the ticket notification email list to get more details about the 2022 version of The Conference.

CRO
Thursday, December 8 in London (UK)
Experimentation Elite

The UK’s only conference & awards dedicated to CRO & Experimentation.

This event will bring together top professionals in the field to share new industry best practices and insights. 15 ‘top of their game’ speakers will discuss what has worked well in their projects, as well as any hurdles they have faced. This event is the perfect opportunity for CRO and experimentation marketers to network with fellow practitioners and learn new tips and tricks. So mark your calendars and don’t miss out on this unique event!

Is there any event you’d like to see on this list? Let us know.

Convert Academy
Convert Academy
Originally published December 02, 2021 - Updated August 03, 2022

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