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We solemnly promise that each bit of content you read here is thoughtfully curated or crafted by a human, for a human. We spend hundreds of hours every month speaking to experts with decades of experience. Our blogs are more a journalistic report on the state of experimentation than a single perspective article. Enjoy!

Convert Authors
Uwemedimo Usa

Posts by Uwemedimo Usa

Uwemedimo Usa is a certified content marketer and conversion copywriter. He helps B2B SaaS companies engage, delight, and convert ice-cold web traffic to loyal paying customers. Besides studying and writing about conversion rate optimization, he finds thrill in bingeing amateur documentaries to understand the world even better. Connect with him on LinkedIn and Twitter.

A/B Testing

Meta-Analysis in Online Controlled Experiments: An Unbiased Look at the Power and Limitations of This Scientific Method

How useful is meta-analysis in A/B testing and other online experiments? Is it helpful for leveraging past learning to improve your hypothesis generation? Or is meta-analysis just a lazy excuse to simply rely on “proven patterns” instead of building on situation-specific data to innovate within your business through experience?...

Shopify Conversion Optimization, Shopify Conversion Optimization Strategies, Product Page Optimization

Shopify Product Page Optimization Mega Guide (With 13 Real Examples & 13 Expert Tips)

If you’re like most Shopify marketers, a poor conversion rate will keep you up at night, sweating, and second-guessing decisions. Now you can dry your sweat and go back to sleep because, in this article, you’ll learn steps to optimize a Shopify product page for higher conversion rates. You’ll...

Shopify A/B Testing, Getting Started With A/B Testing

How to Optimize Your Shopify Marketing Across the Board? (With Real Examples From Growth and CRO Experts)

Do you want your Shopify marketing machine to generate more customers and take you to 7-, 8-figures, and more? Then stop copying optimization “tips and tricks”. That’s not how Shopify marketing optimization works. It isn’t a rote task of applying best practices to your online store; instead, it is...

The Convert Experiences blog has a great mix of current news, information, and useful guides

The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.

Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!

Matt Beischel

Matt Beischel

Founder & CEO, CorvusCRO

Your Blog Section is a great resource for both brands and marketers

I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.

The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.

Your blog section is a great resource for both brands and marketers. Kudos to the team!

Shane Barker

Shane Barker

Digital Marketing Consultant and strategist

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