A/B Testing
We’ve done it… and we are well ahead of schedule! As of today, our platform – Convert Experiences – is one of the first A/B testing providers to have an official functional integration with the Google Analytics 4 (GA4) platform. Moreover, it is the first to offer automated revenue...
A/B Testing
Experimentation and innovation are inherently intertwined. Companies that run more experiments learn faster, iterate to optimal outcomes, and lean on data to facilitate better business decisions. But I’m preaching to the choir. If you’re reading this blog post, you know the power of experimentation. But spreading that excitement to...
Shopify Conversion Optimization, Image Optimization
Can optimizing your Shopify images really result in millions in revenue? Think about the last time you went shopping for shoes. You picked up an amazing pair to complete your outfit. You touched it to feel the texture, you examined the sole to see how much traction you’d get,...
A/B Testing
As Google Optimize’s sunset approaches, testers everywhere are faced with the weighty task of preserving their precious experiment data. But, the success of this endeavor will hinge on the thought and care put into the data migration process. In this article, I’m covering 9 tried-and-true methods for exporting your...
A/B Testing
The grown up, virtual equivalent of “Boo! April Fools…” goes down on LinkedIn, pretty much every year. In 2023 we saw Daniel Foley Carter appoint himself as the Global Head of SEO for OpenAI. And the inimitable Frenchman Louis Grenier flippantly accepted the position of Chief Growth Hacker for...
Shopify A/B Testing, Getting Started With A/B Testing
Your product page is your elevator pitch. Since visitors spend an average of 54 seconds on a page, you have less than a minute to convert them. So we asked CRO experts to nominate their favorite product pages to dissect them and find the common thread that ties all...