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You Might Want to Rethink Your Cart Abandonment Campaign If you’re working in Ecommerce, take a second to inventory how you use data. From the moment someone lands on your site, to the second they click “purchase”—how much do you know about them? Do they submit their name and address...
It was scary, standing for something that in my mind could change the course of the company. But it had to be done. In 2008, my cofounder Claudiu and I first met in a hotel lobby on a rainy day in Bucharest. Since then we’ve worked on the idea that...
Update: Convert is now fully GDPR-compliant. You can check out our journey toward achieving GDPR compliance here. We're also committed to helping our customers become GDPR-compliant. To make this easy, we're issuing all our users a signed copy of our Data Processing Agreement (DPA). Also, we're closely following the developments...
During our GDPR inventory, it quickly became clear that our marketing stack had to change. We’re dedicated to complying with the full GDPR—which means the way we generated leads for our products, how we used tools, and our attempts to growth hack—had become problems. Here I’ll share how we used...
How do you hire someone you’ve never really met? There’s no waiting room, no handshakes, no suits or ties. No sitting across from each other nervously at a long table. No face-to-face interaction to help you gauge: “this person will work well with the team.” Well, here’s how we do...
You might know this feeling. It’s Friday evening. I should be just about logging off for the day. And, within 20 minutes—three requests come in over Slack, Asana, and Email: Boss, can I get access to the corporate credit card. I need to start tracking emails, which means buying Yesware....
