Uwemedimo Usa is a certified content marketer and conversion copywriter. He helps B2B SaaS companies engage, delight, and convert ice-cold web traffic to loyal paying customers. Besides studying and writing about conversion rate optimization, he finds thrill in bingeing amateur documentaries to understand the world even better.
By default, the customer journey is littered with conversion blockers. For a Shopify store owner, these blockers are reasons visitors don’t buy. They risk wasting money in non-converting areas when investing in paid traffic. Of course, you’d want to find and eliminate any challenges to convert more visitors into buyers....
Does your testing program feel like it’s lacking structure or impact? Are you running tests with no plan of attack and unsure what to prioritize or where to work next? Perhaps you get lost trying to remember which tests you’ve tried before, what worked, and what failed? Or maybe you’ve...
In your journey into A/B testing, you’ve probably come face-to-face with this popular 2004 quote by Jeff Bezos: If you double the number of experiments you do per year, you're going to double your inventiveness. That’s all well and good, but what if you don’t know what to test? You...
Isaac Newton, the genius scientist who discovered the laws of gravity and invented calculus, is also famous for saying, “If I have seen further, it is by standing on the shoulders of giants.” Genius helps genius. You know this—that’s why you’re checking out this list of top A/B testing influencers...
What started in 2006 as a response to the poor state of online shopping for snowboarding equipment is now used by 1.75 million active websites. Today, Shopify is almost synonymous with eCommerce and is the go-to platform for setting up an online storefront. Almost any category of product you can...
Do you want to meet and even exceed your growth goals in 2022? Mix with marketers like you and listen to seasoned voices in the conversion rate optimization world in the CRO events queue of 2022. Explore 12 opportunities to get up-to-date on what the top performers are doing, discover...
