The COVID-19 pandemic has had an impact on almost every aspect of everyday life – and cybercrime is no different. Yet businesses may not be aware of just how much the dangers have increased. The UN recently reported that it had seen an incredible 600 percent increase in malicious...
Google Consent Mode is here and it’s a huge step forward for user privacy. In this article, I’ll lay out step-by-step instructions to help you set it up, integrate it with your A/B testing tool, and make a case for why this addition is useful for GDPR and CCPA....
We listened to customer feedback and delivered. In the summer 2020 edition of Convert Experiences A/B testing and personalization, we added new features requested by our customers, including a Single Sign-On system that can integrate with tools like Citrix, LDAP, and 0Auth. Privacy and security are at Convert’s core....
Privacy laws are limiting the collection of data When running a business, you need certain data points to steer the ship in the right direction. Collecting these data points used to be a matter of just grabbing all of it and later figuring out what you actually need. Today...
On July 16, 2020, the Court of Justice of the European Union (the “CJEU”) issued its landmark judgment in the Schrems II case (case C-311/18). In its judgment, the CJEU concluded that the Standard Contractual Clauses (the “SCCs”) issued by the European Commission for the transfer of personal data...
Here’s what that means for user privacy and your business Third-party cookies are being phased out by browsers and more and more limits are placed on them. Most online analytics, advertising, and attribution tools out there are scrambling to find alternatives for collecting data. This cut back also impacts...
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