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Software Integrations

Snowplow Analytics

Snowplow Analytics technology give you control of your own data, setting your team free to use data to be transformative.

Overview

This article will walk you through how to setup a Snowplow Collector and Tracker and send custom Convert data to it.

For each experiment, the integration will pass along the experiment name and variation name that the visitor is currently bucketed into (if any).

Instructions of the integration:

  • Add Tracking Code Snippets
  • Setup a Snowplow Collector
  • Setup a Snowplow Tracker
  • Add the integration code
  • Analyze Convert data with Snowplow

Benefits

  • All your test data available in your analytics tool for advanced analytics

Features

  • Tracking Code

Screenshots

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Marketing / CRO Agency
External Consultant
Internal Team
Researching Analytics
Managing IT Projects
Managing the Team
Running Experiments
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