Software Integrations

Marketo

This integration allows you to target personalization or experiments based on Marketo stored marketing data via its user context personalization javascript api.

Overview

Marketo offers personalization options via its Javascript API. Here we are going to refer to how to access Marketo website visitor stored data and how to personalize with it.

Instructions of the integration: 

  • Create a personalization 
  • Create an advanced audience
  • set the JS Condition to query Marketo and return true or false

Benefits

  • Easy installation of A/B testing (no coding required)
  • Testing on categories and specific pages by select these in Convert Experiences (we sync all names)

Features

  • Tracking Code
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