Understand Your Customers & Their Journey — with A/B Testing.

To set up your first A/B test in Convert, click the “New Experience” button on the Projects page. From there, name your test, select the test type, and insert the URL you want to test. Then, create a variation of the page and activate it to start collecting data.

Convert offers guided walkthroughs and tutorials to help you launch your first A/B test with confidence. The support team is also available if you run into any questions.

Convert’s support team is quick, helpful, and ready to explain your results. With a median first response time of just seven minutes (four times faster than industry standards), you’ll spend more time testing and less time waiting.

To share your Convert results, export your report as a PDF, CSV, or aggregated raw data according to your plan. You can also invite other team members to your project and give them access to view the data and collaborate within Convert.

Not at all. Anyone, including marketers with a non-technical background, can use the platform to get started. 

Convert’s intuitive interface, clear reports, and simplified dashboards help users of all levels test, learn, and iterate without barriers.

Convert integrates with more than 90 third-party tools to help you turn digits into insights. Popular integrations include Google Analytics 4, HubSpot, Shopify, Power BI, and Typeform.

Convert lets you track specific visitor actions, such as purchases, sign-ups, link clicks, and scroll depth, as goals or conversions. These are the main behaviors you want to measure during your experiment.

By default, Convert only tracks one conversion per unique visitor per goal to keep your data clean and consistent.

Convert offers a free onboarding program in its Pro & Enterprise plans to help non-technical teams get comfortable with the tool and learn how to run successful experiments. This includes setting up your first project, enabling needed integrations, and drafting and running an A/A test. 

After onboarding, you’ll have access to the Convert support team for any questions you run into. Convert also has a database of more than 400 support articles to guide you through various parts of the testing process.

Convert offers three flat-rate, all-in-one plans based on your testing cadence and customization needs. 

• The Growth plan is ideal for standard A/B and split URL testing with advanced targeting. 
• The Pro plan adds features like multivariate testing and full stack experimentation. 
• The Enterprise plan is for organizations that need large-scale custom testing functionality.

Convert offers continuous sample ratio mismatch (SRM) monitoring and alerts. You can enable the automatic SRM checker within Convert Experiences under Configuration > More Settings.

You can also use Convert’s A/B testing calculator to spot SRM early or run diagnostics.

Covert lets you track nearly any goal you care about, including revenue, link clicks, form submissions, social media interactions, order rates, or scroll depth. You can attach up to 50 goals to one experience to get a complete picture of what’s working.

Convert’s AI Wizard within the Visual Editor can generate copy variations for your variant pages based on persuasion principles and copy frameworks. This is a quick way for marketers to generate ideas and clarify site content.