Deep Dive Features & Pricing Comparison of All Convert Plans.

Convert Experiences starts at $299 per month billed annually, or $399 per month billed monthly, on the Growth plan with 100,000 monthly tested users (MTUs). Pro starts at $420 per month billed annually ($599 per month billed monthly), and Enterprise is priced on request as an annual plan. Annual billing saves 25% on Growth and 30% on Pro. Every price is published on this page (move the slider to see the rate for your traffic level), which is itself a difference worth noting: most competing platforms price through a sales conversation.

All plan prices shown exclude VAT/GST. Applicable taxes will be calculated at checkout, based on your billing location, when you choose and purchase a plan in the app.

Tested users are the site visitors actually bucketed into experiments you’re running, not your total traffic, and overlaps are disregarded: a visitor who sees three of your tests counts once. If your traffic spikes past your plan’s limit, nothing gets cancelled; A/B testing should support growth, so Convert alerts you at 90% and 100% of your allotment, and beyond that you can purchase additional tested users at $399 per 100,000 on Growth or $699 per 250,000 on Pro. Scale isn’t a concern either way: Convert has served high-traffic sites for over a decade on the Akamai CDN.

Growth covers everything a lean program needs to run and report on A/B and split URL tests. Pro adds the advanced experiment types and delivery methods: multivariate testing, multipage testing, full-stack experimentation and feature flags, multi-armed bandit auto-allocation, and a free VWO migration. Enterprise is built for large organizations with rigorous compliance needs, adding unlimited projects, data segregation options, personal account managers, and enterprise SLAs. If your roadmap includes testing beyond single-page A/B tests, Pro is where it starts.

Every trial runs 15 days with access to the full feature set of the plan you choose, and we never ask for a credit card to start. Nothing bills automatically when the trial ends. When you’re ready to become a customer, add your card in the billing section of the app and your plan begins from there; your first 2 weeks of testing are always on us.

No. Convert doesn’t sell features as separate modules: all plans include ample projects, variations, goals, and tested users to run a robust CRO program. Native heatmaps and frustration-sensing session recordings come at no extra cost without consuming traffic quota. The two exceptions are taxes (VAT or GST is calculated at checkout based on your billing location) and data segregation on Enterprise plans, which carries additional costs.

Monthly plans cancel at any time with no stipulations, and your data stays available in your account for three months in case you return. Annual plans can be cancelled at any moment and simply don’t renew at the end of the contract. And whatever plan you sign up on, you keep: Convert has always honored legacy plans and never forces upgrades when new features or new pricing ship.

While we want to help you with each and every action item on our platform, the truth is – this is neither feasible, nor a good idea.

Expert technical assistance is dispensed by (human) support magician who’ve been using our app for years.

As such support includes:

1. Pointing you in the direction of the right features to use
2. Helping you use these features well
3. Troubleshooting the process of feature usage (as needed)

What our technical assistance can’t cover are instances when you need custom development to make a feature work, exhaustive code analysis and review, advice on test design.

We have an amazing network of Convert certified agency partners and experts who step in and expedite the process. We can introduce you to these partners, and help you choose the service provider who will be the best fit.

Convert has never offered in-house testing & development services (out of respect for our agency customers), and we never will.

Within the Convert Experiences app, the word Active is used to indicate any project, domain or goal that is currently in use. For example, if you opt for our Kickstarter plan, you can add several main domains to your account. But, you can only test on 5 of them at a time.

Convert Experiences offers AI-powered code checks and copy recommendations in the Visual editor, a scoped and secure MCP server in hosted and local flavors, and Convert Intelligence® – its agent-based in-app assistant that helps set up variations, analyse data, suggest hypotheses, and coach experimenters on how to make the best use of the powerful features the all-in-one plans give access to. 

Agencies run on the same published plans with the features that matter for client work: dedicated project per client with the ability to serve multiple clients from one account – without the hassle of purchasing separate licenses, granular access-level permissions, two-factor authentication, the ability to move client projects into the agency’s own account, and import/export templates. Our pledge: Convert has never offered in-house testing services in competition with its agency customers, and never will.

Honestly, maybe not yet. A/B testing needs enough traffic to reach statistical significance, and if your site can’t put several thousand visitors through each variation, most tests will end inconclusive no matter which platform you choose. Run your numbers in our free sample size calculator first. If the math doesn’t work today, start with user research and come back when your traffic supports real experiments; we’d rather you succeed later than churn now.