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Work With the CRO Agency That Delivers an Average ROI of 9:1

The Good is a Convert Premium Agency Partner. 

About The Good

The Good is a conversion optimization firm that has more than a decade of experience helping globally-recognized brands like Nike, Adobe, and Xerox convert more of their website visitors into buyers Their flagship service, the Conversion Growth Program™, generates an average return on investment of 9:1.

The Good adopts a unique approach. It believes high converting customer experiences live at the intersection of thoughtful data collection and analysis, and beautiful user-first designs.

With this focus on both measurement and analytics to complement experimentation, working with The Good ensures unlocking insights hidden in your data, and bringing them to the forefront to grow your business.

86.7%

Increase in return visitor conversions for Xerox

132%

YoY revenue increase for Swiss Gear

5%

Paid subscriptions increase for The Economist

3x

Conversion rate for Laird Superfood
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The Good’s research expertise and fresh insight has made them a valuable partner.

Their recommendations have helped us move the needle on customer engagement and drive product growth.

Aditya Lakshminarayan
Aditya Lakshminarayan
Product Marketing Manager, Adobe Document Cloud

Thought Leadership From The Good.

Boptimization-cover-book

Opting In To Optimization is a set of principles that will help ecommerce leaders capitalize on unprecedented market demand and build sustainable, thriving businesses that can weather unexpected economic storms.

The Good YouTube channel

The Good’s eponymous YouTube channel is a hub for Ecom insights, events, teardowns and more.

Convert Features Used By The Good to Run High Quality Experiments.

Advanced & custom goals

With 40+ filters 

Easy test scheduling
Personalizations
Multi-page tests
Unlimited collaborators
Traffic allocation between projects

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