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As a business-to-business (B2B) marketer, you know the difficulties involved with closing a sale. B2B marketers need to educate their audience. while positioning themselves in front of the primary decision-makers of large and complex organizations. Leveraging Micro Conversions For Your B2B Marketing Strategy You do all this while managing...
Holiday season is here. And with Holiday shopping beginning as early as during Halloween, it makes sense for retailers to start early. The same can be said for online retailers or eCommerce stores, who are on the winning side during the Holiday season when customers throng online stores for...
We humans like to think we’re rational creatures. That we make logical decisions based on concrete information, and that are conscious minds are in control. There’s plenty of evidence to suggest just the opposite, of course, but we like to ignore it and tell ourselves we know what we’re...
B2B copywriting is often an altogether different ball game. However, that doesn’t mean that advice that applies for improving conversions doesn’t make sense here. But there’s a difference between writing for B2B and B2C audience. While B2C customers are the sole decision makers, B2B customers need approvals from a slew...
Being an online marketer myself, I am often asked what makes the customer tick? Is it just the HD photography that captivates the customer into purchasing the product, or the product features offered by the manufacturer? Well, both matter to a particular extent, but the x-factor that makes the...
Recently while sorting through the conversions on my digital agency’s website, I found one particular blog post that had led to 3 conversions in the past month. Now, conversions on blog posts are not super unlikely or anything but this one was performing better than all the others. We’re...
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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