Trina Moitra is the Chief Marketing Officer at Convert. She loves setting the voice and vision behind Convert's brand messaging, cementing the market vision for the company and leading her team. In her spare time, she can be seen taking personality quizzes to better understand herself.
Some folks have been talking about GDPR like it’s a death sentence. GDPR will kill third party data.GDPR will kill your outbound strategy.GDPR will kill your email list, and your Facebook ads, and your self esteem, and some unsuspecting orphan kittens. But we asked 10 experts how GDPR will really...
Releasing at a Theatre Near You: Operation Over-Automate. Starring over enthusiasm, a plethora of enticing automation possibilities and dreams of a future where everything happens on auto-pilot. Yup. If a company’s stance towards automating processes - especially marketing processes - was a movie, it would be an over the top...
We’ve spent the better part of a year wrapping our heads around the concept of Account Based Everything (ABE). While most of what ABE advocates comes intuitively to good marketers and sales reps, we finally have the tools that allow for a massive company orchestration to take place. When I...
