After two Master's Degrees, one in Law and one in Finance, and some experiences in the PE/VC industry, Lurezia fell in love with Growth Product Management and landed a job in a big Tech company. Her passion for statistics and econometrics, along with a deep interest in copywriting and design, brought her to focus on driving user acquisition and monetization by leveraging data, psychology, and continuous experimentation through A/B testing.
Interview with Lucrezia Platé With not one, but two Master's degrees in Law and Finance, Lucrezia's background might not seem like an obvious career path in optimization. But as it turns out, her passion for numbers, copywriting, and design, led her down the path of testing and experimentation eventually. What's...
