When Conversions Get Tricky: Don’t be Fooled by These Hidden Traps in your ROI Equation

About

Learn why a 400% boost in conversions can be a death trap, common hidden traps that suck up a marketer’s time and energy and kill business growth, and the dirty secret about how A/B tests can mislead even the smartest marketers with this webinar by KISSmetrics.

You’re sick of having webinars thrown at you from every company you’ve ever opted into an email from.

You’re tired of hearing the same old CRO advice regurgitated, over and over again, citing inflated numbers from unsubstantiated case studies.

We know.

We’ve been there.

And despite our webinar fatigue: we’ve got to be honest, we’re really, really excited about these talks.

We know you’re not going to give up your lunch break to learn—yet again—that sliders are ineffective or your forms should have less fields.

But we hope you’ll take under an hour to learn about some truly groundbreaking ideas about how your customers tick.

Your Presenters

Nemo Chu

Nemo Chu

Director of Customer Acquisition of KISSmetrics

Nemo Chu is the Director of Customer Acquisition at KISSmetrics, the #2 at Bloomfire, a B2B SaaS company that was launched in March 2010 at SXSW and acquired 20 months later.

DENNIS VAN DER HEIJDEN

CEO of Convert

The CEO of Convert, Dennis has years of experience helping CRO agencies accelerate client outcomes and make the most of Convert Experiences - one of the fastest, blink free enterprise A/B Testing tools in the market.

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