Landing Experience Optimization: Get Eye-Popping Results from Your SEM

About

Tired of scratching and clawing with competitors for small incremental gains from your SEM campaigns? Learn how Landing Experience Optimization (LXO) can transform your paid search efforts by giving your visitors a highly customized landing page experience. Lance will present a multi-year case study in which he’ll break down the process and show you specific design examples (as well as the eye-popping results!) that could make you rethink your entire approach to conversion optimization.

You’re sick of having webinars thrown at you from every company you’ve ever opted into an email from.

You’re tired of hearing the same old CRO advice regurgitated, over and over again, citing inflated numbers from unsubstantiated case studies.

We know.

We’ve been there.

And despite our webinar fatigue: we’ve got to be honest, we’re really, really excited about these talks.

We know you’re not going to give up your lunch break to learn—yet again—that sliders are ineffective or your forms should have less fields.

But we hope you’ll take under an hour to learn about some truly groundbreaking ideas about how your customers tick.

Your Presenters

Lance Loveday

Lance Loveday

CEO of Closed Loop Marketing

As Closed Loop CEO and founder, Lance helps organizations leverage user experience to maximize strategic advantage especially finding the little UX details with the biggest impact. His work is guided by a few simple beliefs: Good user experience is good business. There’s always room for improvement. And companies that value design, UX, and the human element will outperform those that live and die only by the numbers.

DENNIS VAN DER HEIJDEN

CEO of Convert

The CEO of Convert, Dennis has years of experience helping CRO agencies accelerate client outcomes and make the most of Convert Experiences - one of the fastest, blink free enterprise A/B Testing tools in the market.

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