How to Convert More Ecommerce Customers Using Psychology

About

Duration: 0:45 hr.
Hashtag: #ConvertAcademy

Are you testing correctly? 42% of marketers say analyzing their test results is the hardest part of conversion optimization.

Stop guiding your marketing efforts following your intuition, no more guessing. Enough data will give you a lot of material to consider and analyze, but not all users act the same, that’s why you should consider to add more than one angle to your strategy.

It’s not a secret that we are emotional creatures and that our emotions affect the decisions we make, including of course, our purchase decisions. If we understand those emotional triggers that make us buy a product, we could find a way to increase conversions.

THIS WEBINAR WILL COVER:

  • You’ll discover how to optimize your pages using emotional triggers and how to apply this concept into your overall strategy.
  • We’ll take the guesswork out of conversion optimization and increase ROI by understanding your customer’s mind and emotions.
  • Tap into the emotional side of creating better shopping experiences for your customers while we discuss how to create a CRO strategy, analyze case studies and get actionable tips for increasing conversion rates.
  • You’ll discover how to use emotional targeting as an optimization strategy.

You’re sick of having webinars thrown at you from every company you’ve ever opted into an email from.

You’re tired of hearing the same old CRO advice regurgitated, over and over again, citing inflated numbers from unsubstantiated case studies.

We know.

We’ve been there.

And despite our webinar fatigue: we’ve got to be honest, we’re really, really excited about these talks.

We know you’re not going to give up your lunch break to learn—yet again—that sliders are ineffective or your forms should have less fields.

But we hope you’ll take under an hour to learn about some truly groundbreaking ideas about how your customers tick.

Your Presenters

Talia Wolf

Talia Wolf

Founder and CEO of Conversioner

As Founder and CEO of Conversioner, Talia helps businesses build and execute their conversion optimization strategies, using emotional targeting, consumer psychology and behavioral data to generate more revenues, leads, engagement and sales. Follow her tweets on CRO and skydiving on Twitter: @taliagw

DENNIS VAN DER HEIJDEN

CEO of Convert

The CEO of Convert, Dennis has years of experience helping CRO agencies accelerate client outcomes and make the most of Convert Experiences - one of the fastest, blink free enterprise A/B Testing tools in the market.

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