An A/B test and a multivariate test walked into a bar.
The bartender wasn’t happy.
Because he knew they wouldn’t be “splitting” the bill.
Splitting because of split tests??
Well, that was a PJ. And that’s why you need this webinar in your life.
In a world where urgency is over-done, discounts are overrated and words like “ultimate” imply that the writer had nothing better to use in the title, humor makes people pause, smile and convert.
And Lianna Patch is the expert who can make anything – even plastics and veganism – funny.
Register for the event to define a brand sense of humor that resonates with your readers, punch up your existing copy and skyrocket your email engagement rates.
EPISODE #16: How to Be Funny (Even If You’re Not): Comedy-Inspired Copywriting Tips, Lianna Patch, Punchline Conversion Copywriting