Don’t let the learning from expensive optimization campaigns go to waste. With Convert Compass you can generate credible hypothesis, prioritize experiments and organize insights for a more mature CRO program.
The worst thing you can do is not test. The next worst is test based on gut instinct. Hypotheses make or break optimization efforts. With Compass you collect data from user testing, heat maps, surveys, analytics tools and more to identify real improvement opportunities that have a tangible impact on your bottom-line.
Don’t fall in love with your ideas. Convert Compass kills test narcissism. It prioritizes hypotheses based on factors like complexity of implementation and potential pay-off to funnel your optimization dollars in the right direction.
A test doesn’t end with a winner. For optimizers it ends with learning. Experiment data should feed hypotheses generation. And now it will. Convert Compass thoroughly examines the output of tests, documents learning in a central repository and leverages it when finding the next big idea.
Convert Compass follows the same roadmap as Convert Experiences - one of the only a/b testing tools that doesn't store personal data. What does this mean for you? You get the insights and hypothesis assistance you need for mature testing, without privacy complications.