#ConvertAcademy Webinar

Setting Up A/B Testing for a New Client: Getting it Right the First Time

DENNIS VAN DER HEIJDEN

CEO @ Convert

About

Duration: 0:40 hr.

Don’t lose billable hours by having to go back and reconfigure your A/B testing tool with a new client. Get it right the first time!

This webinar is focused on agencies that are setting up new clients and want to have a checklist of key steps to implement to ensure the install is smooth and seamless.

This webinar contains valuable information for A/B testing agencies and experts that set up new clients regularly with projects valued over $5,000 USD.

Key Takeaways:

  • Communicate with clients about the expectations of their first winning experiment.
  • Communicate with client IT departments about site speed reduction, fall-over plans and security.
  • Send the client a best practices document with the steps to follow for a smooth and seamless install.
  • Explain the mapping between client templates and your A/B testing tool, to prevent future retagging.
  • Verify your project and experiment setup using checklists and Chrome plugins.

Join us on the webinar if you have experienced delays in your A/B testing projects forcing you to delay your invoice due to issues that could have been prevented.

This webinar will help you even if you use other A/B Testing tools such as: Adobe Test, Sitespect, Monetate, Optimizely and Visual Website Optimizer.

This webinar is hosted by Convert

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Setting Up A/B Testing for a New Client: Getting it Right the First Time

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Managing Marketing Team
Managing Tech Team
Hypothesizing Experiments
Coding and QA of Experiments
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