Webinar Details

With conversion optimization, a great deal of attention is paid to testing, design and analytics. But what about the psychological side of things? Is your content truly compelling people to click? In this webinar, you’ll learn how the words you use (and don’t use) can have a measurable impact on convincing visitors to act. From headlines to call-to-action buttons, discover how to tailor every word to sell for you, effortlessly.

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